Concept Prototype
Breast Cancer

Understanding Your Breast Cancer Treatment Options

Treatment for breast cancer depends on many factors — the type and stage of your cancer, whether certain genes or proteins are present, your overall health, and your personal preferences. Your care team will work with you to develop a plan that reflects both the latest evidence and your individual situation.

Beyond surgery, radiation, and systemic therapies, clinical trials represent another avenue — one that can provide access to treatments not yet broadly available and contribute to advances that help future patients.

Could a clinical trial be right for you?
ACS can help you explore personalized options through ACS ACTS — our free service connecting patients with clinical trials that may fit their situation, and specialists who can help you understand what the process looks like.
Learn more about trials
ACS ACTS
Step 1 of 4
Question 1 of 4

What type of cancer are you or a loved one dealing with?

Question 2 of 4

Where are you in your treatment journey?

Question 3 of 4

How far would you be willing to travel for a trial?

Question 4 of 4

Would it be helpful to speak with an ACS cancer information specialist?

ACS ACTS may be able to help you explore personalized clinical‑trial options.

Based on what you've shared, our cancer information specialists and the ACS ACTS service can help you understand whether a clinical trial might be worth exploring — and what that process looks like, step by step.

This experience does not determine medical eligibility or provide medical advice. Clinical trial eligibility is determined by your care team and trial investigators. All patient data entered here is illustrative and not stored.

Support beyond matching

ACS can help at every step of the journey

Transportation
ACS Road To Recovery
ACS can help connect patients with trained volunteers who provide rides to and from cancer treatment — at no cost to the patient.
Lodging
Hope Lodge
ACS Hope Lodge facilities offer free temporary lodging for cancer patients and their caregivers when treatment requires them to travel away from home.
24/7 Support
Cancer Information Specialists
Speak with a knowledgeable ACS cancer information specialist any time, any day. Free, confidential guidance in English and Spanish.
Discovery Funnel
How ACTS Discovery moves patients from content to connection
Illustrative conversion rates for a breast cancer content cluster — showing where AI-powered contextual placement creates measurable pipeline for ACS ACTS.
Illustrative metrics — concept demonstration only
cancer.org visitors — breast cancer treatment pages
100%
ACTS discovery opportunity identified by AI
60%
"Explore my options" clicked
30%
Conversational flow completed
18%
ACS ACTS connection initiated
9%
AI Capabilities
What the AI is doing — and what it isn't
Five specific jobs the AI performs in this experience. These are bounded, transparent, and auditable — not a black box.
1
Recognizing contextual intent
Identifies when a visitor's page context — cancer type, content depth, return visit patterns — suggests clinical trial relevance before surfacing the module.
2
Personalizing education
Tailors the language, framing, and information sequence to the cancer type and treatment status the visitor has disclosed — reducing cognitive load at a high-stress moment.
3
Identifying an appropriate ACTS pathway
Routes only contextually appropriate visitors toward ACS ACTS, reducing noise for the service and improving the quality of inbound inquiries for specialists.
4
Reducing friction in the handoff
Pre-populates cancer type, journey stage, and travel preference so the ACS ACTS team can begin a more informed, personalized first conversation.
5
Learning which experiences increase ACTS engagement
Continuously optimizes message framing, module placement, and question sequencing based on what actually moves patients toward connection — with full audit trails.
Privacy by Design
What this experience never does
Every design decision in this prototype was made with a specific constraint in view. These aren't afterthoughts — they're the architecture.
Explicit consent before data collection Nothing is collected until the visitor actively engages. Browsing cancer.org content is not a signal we store.
Data minimization We ask only what genuinely helps route the patient to the right support. Four questions. No more.
No diagnosis This experience makes no medical determination. Cancer type is used for routing, not assessment.
No eligibility determination Only clinical teams and trial investigators can assess eligibility. We say so, explicitly, at the handoff.
No autonomous medical recommendation The AI identifies context and reduces friction. A human specialist completes the conversation.
Human escalation at every step 1-800-227-2345 is always one click away. Specialists are present throughout, not only at the end.